The label 'Gauri & Nainika' launched in January 2002 by the designer is a ready-to-wear brand of western wear ranging from semi-formal styles to high-end demi-couture ones and offers glamorous, elegant and chic styles at competitive prices.

With a design philosophy that is distinctly feminine and refined, their collections are being retailed all over the country at various outlets and exclusive boutiques.

The brand always had an extremely feminine and romantic design philosophy with styles that are luxurious yet understated and has inspired by anything beautiful, from European fashion history, art, music, books, personalities, theatre, Hollywood and red carpet glamour to pictures of their mother from the 70s.

The garments are meticulously crafted and have a timeless appeal where old world charm, fantasy and elegance are brought bang up to date as the designs are all about shape and flattering silhouettes.

Gauri & Nainika cater to a very distinct persona and their styles are for a self-determining woman who is modern, chic, loves fashion for its magnificence and spectacular nature and pours her entire personality into her clothes.