MUMBAI: Inspired by Shah Jahan's wife Mumtaz Mahal, this collection for Lakme Fashion Week Winter/Festive 2012 by Meera and Rohit Aggarwal for their label Rivaayat aimed to be a mirror image of the blue blooded lady who was known throughout the land for her exquisite beauty.
The creations focused more on Indian traditional wear, adding a modern touch to turn up the 'oomph' factor with low cut backs and tie ups, which graced saris and cholis. Exaggerated feminine forms made for free flowing silhouettes and skirts, which seemed to flirt with one's ankles.
With a colour palette comprising royal reds, black, gold and other festive colours, the garments shone through in intriguing fabrics such as silks and nets amidst other woven materials.
To add a refreshing jolt to the collection, Meera and Rohit also injected shots of bold colours such as grey and mustard which were embellished royally with sequins, bead work and rich embroidery.
With a concept of old art revival coupled with regal emphasis, this collection by Meera and Rohit Aggarwal will surely leave anyone in awe.
Makeup and styles by Lakme Salon Experts was traditional-chic with long dramatic pleated hair and bold bindis.
Contemporary Indian beauty expert Lakmé continuously innovates to offer a wide range of high performance and world class color cosmetics, skincare products, and beauty salons. In addition to leveraging Unilever's worldwide expertise, Lakmé also partners with the leading cosmetic house Milan-based Intercos Italia, Schwann Stabilo Germany and Paris-based Fiabila. Combining international cosmetic technology with an indepth understanding of the Indian woman's needs, Lakmé also offers its consumers a comprehensive beauty experience through its products and services at the Lakmé Salons and Studios.
About IMG Reliance:
In 2010 Reliance Industries Limited (RIL), India's largest and most recognized private sector company headed by Chairman Mukesh Ambani, and IMG Worldwide (IMG), the world's leading sports marketing and management company headed by Chairman and CEO Ted Forstmann, announced the formation of an equal joint venture to develop, market and manage sports and entertainment in India. The joint venture company, IMG Reliance Pvt. Ltd., will create and operate major sports and entertainment assets in the country. In its first initiative, IMG Reliance entered into an agreement with the Basketball Federation of India (BFI) to create a new professional basketball league and manage all aspects of the commercial rights to the game in India. IMG Reliance signed a 15-year agreement with the AIFF, to improve, popularize and promote the game of football throughout India, from the grassroots to the professional level. IMG Reliance has also created a scholarship program to identify and train talented young Indians from sports including - basketball, soccer and tennis at IMG's world-class sports training facilities at IMG Academies in Bradenton, Florida.
About IMG Fashion:
IMG Fashion is dedicated to facilitating a gateway to the fashion world - from creation to consumer. We offer solutions that seamlessly connect and associate fashion's key constituents and corporate brands using IMG's global resources, influence and expertise. Within the fashion industry IMG represents the world's top models, leading designers and the most influential photographers, art directors and stylists. The division produces the leading fashion events around the globe and represents many of the industry's top organizations and federations as well as works with various local and national governments, creating regional and international fashion platforms.