MUMBAI: Calling her collection "A Wonderful World", Bhairavi Jaikishan presented at Lakme Fashion Week Winter/Festive 2012, the intricate techniques, colours and silhouettes created for several decades.
Keeping the focus on cocktail, evening and bridal wear, Bhairavi showed ornate saris and lehengas along with the very unique lehenga-sari, which is her trademark in a crisply edited show.
Rich shades of black, nude, ivory, mustard, emerald, midnight blue, aubergine, shocking pink, red and burgundy scorched the ramp with their beauty.
The silhouettes were traditionally classic; restricted to the favourite options as contrasts appeared for saris and blouses with dramatic eye-catching necklines that almost resembled jewelled neckpieces.
Using only net as her fabric choice, Bhairavi turned the fragile beautiful fabric into visions around which only dreams are woven. Down the red velvet covered ramp, the models looked ethereal as the first black lehenga-sari with the contrast lining glided down the catwalk.
From visions in black, Bhairavi brought in ivory for the sari with bunches of tonal resham floral embellishments, a contrast petticoat and black net choli.
Detailing came in the form of scalloped sequin borders for the saris and badla work for the lining and lehengas. The bouquets of floral embellishments on the cholis' neck were superb. Bhairavi's choice of motifs for the embroidery was partial to roses, flowers as well as pencil lines of sequins or diamond shapes in zari.
3D magenta roses were appliquéd on the sari pallav or splashed on the fabrics and cholis. The final red section had gold lace appliqué snaking down the sari for some of the entries while ornate gold serpentine vines decorated the others. The final two lehengas, cholis and dupattas were exquisite in their embellishments and a great tribute to the design sensibilities of Bhairavi and the skill of her craftsmen.
For Indian exotic creations with an ornate appeal, the global woman will love to be a part of Bhairavi Jaikishan's "Wonderful World".
About Lakmé:
Contemporary Indian beauty expert Lakmé continuously innovates to offer a wide range of high performance and world class color cosmetics, skincare products, and beauty salons. In addition to leveraging Unilever's worldwide expertise, Lakmé also partners with the leading cosmetic house Milan-based Intercos Italia, Schwann Stabilo Germany and Paris-based Fiabila. Combining international cosmetic technology with an indepth understanding of the Indian woman's needs, Lakmé also offers its consumers a comprehensive beauty experience through its products and services at the Lakmé Salons and Studios.
About IMG Reliance:
In 2010 Reliance Industries Limited (RIL), India's largest and most recognized private sector company headed by Chairman Mukesh Ambani, and IMG Worldwide (IMG), the world's leading sports marketing and management company headed by Chairman and CEO Ted Forstmann, announced the formation of an equal joint venture to develop, market and manage sports and entertainment in India. The joint venture company, IMG Reliance Pvt. Ltd., will create and operate major sports and entertainment assets in the country. In its first initiative, IMG Reliance entered into an agreement with the Basketball Federation of India (BFI) to create a new professional basketball league and manage all aspects of the commercial rights to the game in India. IMG Reliance signed a 15-year agreement with the AIFF, to improve, popularize and promote the game of football throughout India, from the grassroots to the professional level. IMG Reliance has also created a scholarship program to identify and train talented young Indians from sports including - basketball, soccer and tennis at IMG's world-class sports training facilities at IMG Academies in Bradenton, Florida.
About IMG Fashion:
IMG Fashion is dedicated to facilitating a gateway to the fashion world - from creation to consumer. We offer solutions that seamlessly connect and associate fashion's key constituents and corporate brands using IMG's global resources, influence and expertise. Within the fashion industry IMG represents the world's top models, leading designers and the most influential photographers, art directors and stylists. The division produces the leading fashion events around the globe and represents many of the industry's top organizations and federations as well as works with various local and national governments, creating regional and international fashion platforms.
