BERKELEY: The fashion designer, Tierra Del Forte has designs extremely well-made and expertly fitted luxury denim jeans made from 100 percent organic cotton entirely in the US.
Tierra created her line of a growing trend that interprets luxury as a combination of distinctive design and ethical production for people like her and her friends as real women who care about style but are not slaves to what’s on the runway.
Tierra Del, after six years in the fashion industry decided that she had seen enough of the exploitative clothing business and created her own company to help change it.
Organic cotton is grown without chemical input, on land that’s been free of chemical pesticides, insecticides and fertilizers for at least three years and they use biological pest control and rotation crops in order to keep the insect population down and the yields up.
Del Forte, who attributes much of her success to the supportive green business community, apparel is currently available in 40 stores and will be in over 50 stores worldwide in early 2007.
Del Forte Denim has partnered with the sustainable cotton project, as part of the DFD Outreach Program by aiming to help grow the sustainable farming movement through education and support for organic farmers.
In the fall of 2006, The DFD Outreach Program co-sponsored The Cotton Tour, a day of visiting sustainable and organic farms, education and networking organized by Sustainable Cotton and CAFF.
Niche design shops like Del Forte Denim play a vital role in making sustainable design cool so larger companies will follow suit.
